Position: Head of
Communications & Digital Mobilization
Organization: Greenpeace Canada
Location: Toronto ON or Montreal QC
Communications & Digital Mobilization
Organization: Greenpeace Canada
Location: Toronto ON or Montreal QC
Reports
to: Deputy
Program Director
Closing date for applicants: December 18, 20
to: Deputy
Program Director
Closing date for applicants: December 18, 20
Greenpeace
Canada is an independently funded, nonprofit organization that works to protect
the environment. We challenge government and industry to halt harmful practices
by negotiating solutions, conducting scientific research, introducing clean
alternatives, carrying out peaceful acts of civil disobedience and engaging the
public. To maintain independence Greenpeace does not accept donations from
corporations or governments and is a non-profit organization not a registered
charity. Greenpeace relies on individual donors and creative partnerships to
fund our environmental campaigns.
Canada is an independently funded, nonprofit organization that works to protect
the environment. We challenge government and industry to halt harmful practices
by negotiating solutions, conducting scientific research, introducing clean
alternatives, carrying out peaceful acts of civil disobedience and engaging the
public. To maintain independence Greenpeace does not accept donations from
corporations or governments and is a non-profit organization not a registered
charity. Greenpeace relies on individual donors and creative partnerships to
fund our environmental campaigns.
Greenpeace
Canada is seeking a proven leader as Head of Communications and Digital
Mobilization with specialized expertise in the development of a communications
program integrating storytelling, audience analysis, strategic framing, media
relations, digital mobilization, and data-driven decision-making across all
media and channels.
Canada is seeking a proven leader as Head of Communications and Digital
Mobilization with specialized expertise in the development of a communications
program integrating storytelling, audience analysis, strategic framing, media
relations, digital mobilization, and data-driven decision-making across all
media and channels.
This
highly collaborative and innovative position works closely with the Deputy
Program Director, the Head of Actions and Offline Mobilization, and other
colleagues within the GPC Program Management Team to ensure maximum integration
of all aspects of the communications and digital mobilization program.
highly collaborative and innovative position works closely with the Deputy
Program Director, the Head of Actions and Offline Mobilization, and other
colleagues within the GPC Program Management Team to ensure maximum integration
of all aspects of the communications and digital mobilization program.
MAJOR
RESPONSIBILITIES:
RESPONSIBILITIES:
- Planning,
implementing and evaluating the national communications and digital
mobilization program. - Coordinating
the development of strategies, objectives, milestones and program
activities covering all aspects of communications and digital
mobilization. - Providing
vision and leadership for a dynamic program within GPC that is continuing
to change and develop. - Recruiting,
managing, motivating, and facilitating the work of the team members as
well as develop objectives and work-plans for staff in the unit. - Overseeing
communications on all GPC channels including the website and social media
to ensure quality and consistency of all GPC communications products
including press releases, press statements, reports, photo, video, audio,
supporter communications, and digital content. - Implementing
efficient and effective approvals process for communications products
while ensuring strong communications principles are incorporated into
project planning across the organization. - Ensuring
rigorous risk assessment as relates to communications and public relations
for GPC. - Developing
effective evaluation and reporting mechanisms for all aspects of
communications and digital mobilization, including the development and
reporting of key performance indicators. - Ensuring
delivery of fundraising goals included as part of the digital mobilization
program. - Supporting
the implementation of the project model, including participating in the
set-up and oversight of project teams and providing ongoing support to
project leaders and other project team members. - Representing
GPC in dealings with other national and regional offices (NROs) and
Greenpeace International. Building and maintaining relationships with
other NGOs, grassroots groups, and individuals as related to the
communications and digital mobilization program. - Holding
overall responsibility for budget allocation within the communications and
digital mobilization team and ensure that all expenditures are kept within
the agreed budget.
Required
skills and experience:
skills and experience:
- proven
experience leading, directing, managing and motivating a diverse team of
staff within the areas of communication and digital mobilization; - previous
experience in a position which required highly tuned analytical and
judgment skills; - experience
developing, planning, implementing, and evaluating strategies that advance
organizational goals; - superior
organizational, administrative and time management skills; - previous
experience leading communication work including campaign and crisis
communications; - proven
ability to work well in a highly charged, multitasking atmosphere; - experience
leading the development and implementation of digital mobilization
strategies and programs; - experience
preparing, monitoring and controlling budget expenditures; - significant
interpersonal and networking skills both verbally and written; - knowledge
of digital mobilization trends and tools; - a
demonstrated commitment to environmental and social justice issues including
activism; - bilingualism
(English/French) or the ability to communicate well in both languages will
be considered a strong asset; - knowledge
and understanding of Greenpeace’s overall goals; - excellent
oral and written communication skills including public speaking and
presentation skills, as well as strong active listening skills;
You
will work with colleagues in Canada and around the world and you must be able
to travel, inlcuding internationally. The ability to work weekends and evenings
is sometimes required.
will work with colleagues in Canada and around the world and you must be able
to travel, inlcuding internationally. The ability to work weekends and evenings
is sometimes required.
Candidates
should understand and support the Greenpeace campaign tactics, including the
use of peaceful civil disobedience. All applicants must be legally entitled to
work in Canada.
should understand and support the Greenpeace campaign tactics, including the
use of peaceful civil disobedience. All applicants must be legally entitled to
work in Canada.
Please
send resume and cover letter to:
send resume and cover letter to:
Pamela
Murray, Human Resources
Greenpeace Canada
E-mail: canadian.recruitment @greenpeace.org*
Murray, Human Resources
Greenpeace Canada
E-mail: canadian.recruitment @greenpeace.org*
Greenpeace
Canada embraces equity and diversity and is committed to a workplace that is
enriched by the people, needs and desires of Canada’s diverse community. We
thank all applicants, but only those invited for interviews will be contacted.
Canada embraces equity and diversity and is committed to a workplace that is
enriched by the people, needs and desires of Canada’s diverse community. We
thank all applicants, but only those invited for interviews will be contacted.