Yoke
Design
Creative agency Yoke
is looking for a talented and ambitious Digital Marketing Strategist.
- Lead a
small team of digital marketing specialists in the implementation of
strategies you develop - Inner
City Location – plenty of coffee haunts and drinking holes - Join a
progressive, like-minded team
Creative agency Yoke
is looking for a talented and ambitious Digital Marketing Strategist with a
minimum of 5 years’ work experience. You’ll need a solid understanding of
digital marketing across all channels – ‘social media experts’ need not apply.
You’ll need to be highly skilled at integrating digital marketing initiatives
across a variety of digital channels into a cohesive campaign strategy, and
you’ll need to be able to oversee the implementation of that strategy by the
specialists within your team.
The job is all about
helping our clients transform their marketing approach in the digital space
through a wide range of strategies, tactics and techniques including marketing
automation, SEM & PPC, remarketing, social media, social advertising,
search engine optimisation, content marketing, UX and conversion
optimisation based on analytics & insights, email marketing and measurement
and tracking solutions.
We are looking for
someone who is deeply passionate about integrated digital marketing. You will
‘speak’ Google and ‘live’ social. You won’t shy away from code, love tech
as much as marketing, know that ‘content is king’ and quite
possibly dream about metrics.
You are a jack
of all trades digital, with expert knowledge in specific disciplines, and
a will to learn more at every opportunity. You believe in being a
true T-shaped marketer who enjoys creative environments and is always
on the hunt to embrace digital marketing to drive business results.
Key
responsibilities
- Developing
comprehensive digital marketing strategies and overseeing their
best-practice execution across a range of different digital marketing
disciplines for multiple industries. - Leading
a small team of digital marketing specialists in the implementation of
strategies you will develop. - Drive
and dictate digital marketing strategy across a number
of strategic, large, ongoing accounts in both the B2B and B2C
spaces. - Collaborating
with Yoke’s specialist teams and departments across creative, design,
account management and digital development. - Support
new business to contribute expert insights and ideas that will help
them achieve their online objectives through digital marketing - Advanced understanding
of Google Analytics, Google AdWords, social media platforms
(including advertising), marketing automation and CRMs, data
tracking techniques, creative content research, websites and CMS
systems - Experience
with marketing tools such as Microsoft
CRM, ClickDimensions, Marketo and Hubspot plus any
additional appropriate specialist skills and experience. - Excellent
presentation and writing skills.
About us
Yoke is a multi-functional creative agency based in Collingwood,
Melbourne.
A team of thinkers
and doers working across brand, design, digital and media, we help our clients
to create, shape and use effective messaging in interesting and meaningful
ways.
We work
collaboratively with clients of various shapes and sizes, building lasting
relationships with businesses, brands, organisations and individuals
that appreciate straight talking, great service and real results.
We aim for outcomes
that push boundaries and ideas that combine the most powerful parts of
strategy, creativity, data and technology.
The successful
candidate will join a hard-working, fun-loving team that is passionate about
the work they do and proud of the way they do it.
Please note
- $75k-90k
inc super (pending experience) - Immediate
start possible - You
must have Australian permanent residency in order to be considered for
this job - No
recruitment agencies please
If the above sounds
like you, send your cover letter and resume to jobs@yokedesign.com.au with
the subject “DM Strategist Application”
