First, look for products that do not have resell rights. These products will typically be the most profitable, if there is a market for the product and you know how to market it, simply because there are no resell rights offered. The idea is to contact the product author and ask for exclusive resell rights to the product.
Some product authors will say no, and some won’t respond at all – but when the product author respond and say yes to your offer, you may have found a goldmine. Make sure that you get the agreement in writing and signed before you start marketing the product. Another great way to find quality products to resell is to join quality resell rights membership sites. You want membership to sites that create the product themselves, or have the product created exclusively for them, as opposed to resell rights sites that simply sell your resell rights packages that they bought from other sources.
Some resell rights membership sites have products created exclusively for their members and offer resell rights packages that were not created exclusively for them, and this is an ideal site. This allows you to find products that are not flooding the market, as well as products that can be used as upsells and backend for each other.
If you are purchasing resell rights for products that you simply come across that offer such rights, remember to do your research first – before making the purchase. Make sure that there is a market. Read the license agreement to make sure that you can market the product effectively. Make sure that you check out the product to ensure that you will be offering your existing or potential customers a quality product as well.