Pembina Institute,Digital Content Specialist Jobs in Canada

The Pembina Institute is seeking a motivated, creative and strategic digital
content specialist to join our organizational communications team on an initial
six-month contract with the possibility of extension. The successful candidate
will be responsible for helping to maintain and publish content on Pembina’s
website and social media channels, lead the promotion of Pembina’s work to our
email subscribers and provide communications support to our regional teams.

This role is ideal for a “doer” who enjoys digital communications and social
media, who understands Pembina’s voice and niche in the environment and energy
space, and who likes to collaborate with others while also working in a
self-directed manner. Strong writing skills are essential, along with
experience in digital publishing/website content development, blogging and
online engagement. The ideal candidate will be familiar with energy and
environmental policy issues as well as the relevant political context in
Alberta, B.C., Ontario and federally. A strong interest in our organizational
priorities is a must.

The salary rate for this position is competitive for a junior communications
professional in the non-profit sector and will be based on the skills,
experience and qualifications of the successful candidate. The location for
this position is flexible, with some preference for working out of our Calgary,
Edmonton or Toronto offices. Further terms of employment will be discussed
during the interview process.

Why the Pembina Institute?

The Pembina Institute is an organization unlike any other working to protect
Canada’s environment today. We combine the research and technical capacity of a
think tank with the values and advocacy of an environmental non-governmental
organization (NGO) and the entrepreneurial and business sense of a for-profit
consulting firm.

Our people are passionate about sustainability and dedicated to enabling
positive social change. Our organizational culture encourages creativity and
collaboration, and we offer a flexible and fast-paced work environment that
rewards personal initiative, innovation and integrity. The successful candidate
will join our dynamic team of nationally recognized professionals working on
delivering clean energy solutions into the hands of Canada’s decision makers
and key influencers.

Roles and Responsibilities

In this role, you’ll be responsible for promoting Pembina’s work across
multiple digital platforms and helping staff engage effectively with Pembina’s
core audiences, which include government and business decision makers, policy
influencers and journalists.

This role is designed to support other members of Pembina’s communications team
with the digital engagement aspects of executing strategic communications. The
role will involve working across all of our regions and priority issues, and
supporting organizational efforts such as fund development, strategic planning,
conveying and strengthening Pembina’s brand, and subscriber engagement.

Skills and Qualifications

Candidates must clearly reflect the following skills and experience in their
application:
• Post-secondary education in communications, marketing, digital engagement or
a related field
• Proven skills and experience in web content development, digital engagement,
popular communications, online publishing and multimedia storytelling
• Attention to detail and a commitment to personal excellence
• A superb command of the English language (reading, writing and speaking)
• Compelling writing and the ability to tailor both tone and style for various
audiences
• Demonstrated familiarity with various social media tools, platforms and
engagement strategies
• Experience using social media to build community and/or advocacy campaigns
• Familiarity with basic HTML editing, blogging and online publishing using
Drupal or similar content management software
• Familiarity with Salesforce or similar CRM software
• Working knowledge of Microsoft Office programs and Adobe Creative Suite
• Strong interpersonal skills, including the ability to exercise tact,
discretion and sound judgment at all times
• Ability to evaluate digital engagement projects and social media impact based
on desired outcomes and develop strategies for improving results in the future
• Commitment to the Pembina Institute’s values, vision and mission
• Interest in and understanding of current energy and environmental policy
issues
• A supportive and collaborative team player
• Able to work independently and take initiative, while open to direction and
mentorship
• A creative and critical thinker, with a sense of humour and a willingness to
experiment
• Open to challenging ideas and being challenged
• Adept at tailoring communications approaches to suit the intended audience
• Able to juggle competing priorities and deadlines in a fast-paced environment
• Capable of engaging effectively with remote colleagues (via virtual tools)
• Good at managing stress and personal resiliency

The ideal candidate will be:
• A supportive and collaborative team player
• Able to work independently and take initiative, while open to direction and
mentorship
• A creative and critical thinker, with a sense of humour and a willingness to
experiment
• Open to challenging ideas and being challenged
• Adept at tailoring communications approaches to suit the intended audience
• Able to juggle competing priorities and deadlines in a fast-paced environment
• Capable of engaging effectively with remote colleagues (via virtual tools)
• Good at managing stress and personal resiliency

To Apply

Email your cover letter and resume to:
careers@pembina.org . Please ensure the following:
• Subject line includes “Digital Content Specialist” and your last name
• Cover letter (max. one page, single spaced) explains why you are interested
in working with the Pembina Institute and how your skills and qualifications
meet the criteria outlined for this position
• Resume outlines your relevant skills, education and experience
• Cover letter and resume are saved as one PDF document using the naming
convention lastnamefirstletter-application-position-year.pdf
• example: smithm-application-Digital-Content-Specialist-2015.pdf)

Application deadline: Interested candidates are encouraged to submit an
application immediately. This position will remain open until filled.

The Pembina Institute is an equal opportunity employer. We thank all applicants
for their interest but only those selected for an interview will be contacted.