Our
client one of Australia’s most innovative and inspirational brands. They are
currently looking to recruit an E-commerce Manager for their high fashion
luxury range.
client one of Australia’s most innovative and inspirational brands. They are
currently looking to recruit an E-commerce Manager for their high fashion
luxury range.
This
position takes full responsibility for the online stores and all digital
channels, as well as management of the CRM database and overall communication
strategy. This role is required to outline a formal strategy for
position takes full responsibility for the online stores and all digital
channels, as well as management of the CRM database and overall communication
strategy. This role is required to outline a formal strategy for
online growth
into international markets as well as the acquisition and retention strategy.
The
E-commerce Manager works closely with the Marketing Manager, Art Director and
PR teams to help develop and implement a content and digital plan across the
company’s social media channels. You will contribute to overall and promotional
strategy, manage and measure social media on a daily basis, forward plan and be
in charge of key social campaigns.
E-commerce Manager works closely with the Marketing Manager, Art Director and
PR teams to help develop and implement a content and digital plan across the
company’s social media channels. You will contribute to overall and promotional
strategy, manage and measure social media on a daily basis, forward plan and be
in charge of key social campaigns.
The
E-commerce Manager is responsible for:
E-commerce Manager is responsible for:
–
Trade the website, monitoring all site KPIs in real time and make continuous
recommendations for improvement
Trade the website, monitoring all site KPIs in real time and make continuous
recommendations for improvement
–
Ensure all digital channels reflects the brand DNA
Ensure all digital channels reflects the brand DNA
–
Achieve daily, weekly, monthly and year to date store sales budgets
Achieve daily, weekly, monthly and year to date store sales budgets
–
Manage online marketing calendar including all digital activity from product
updates, site promotions through to acquisition and retention activity
Manage online marketing calendar including all digital activity from product
updates, site promotions through to acquisition and retention activity
–
Execute, coordinate reporting and make recommendations for online acquisition
and retention, including strategies around SEO, SEM, retargeting, display,
third party
Execute, coordinate reporting and make recommendations for online acquisition
and retention, including strategies around SEO, SEM, retargeting, display,
third party
–
Ensure site merch is appropriate and reflects latest arrivals
Ensure site merch is appropriate and reflects latest arrivals
–
Ensure site content is relevant, displayed effectively, and optimised for
conversion and search engine optimisation (SEO)
Ensure site content is relevant, displayed effectively, and optimised for
conversion and search engine optimisation (SEO)
–
Develop custom pages & builds as an advanced Magento CMS user
Develop custom pages & builds as an advanced Magento CMS user
–
Ensure all site content is up to date and accurate for product, pricing and
promotions as well as brand standards
Ensure all site content is up to date and accurate for product, pricing and
promotions as well as brand standards
–
Provide buyers with product feedback to help drive sales online (faulty, fits,
best sellers, slow movers)
Provide buyers with product feedback to help drive sales online (faulty, fits,
best sellers, slow movers)
–
Monitor and take action to maintain appropriate stock levels, liaise with
Allocators and Planners to ensure online store has correct stock width, depth
and volume
Monitor and take action to maintain appropriate stock levels, liaise with
Allocators and Planners to ensure online store has correct stock width, depth
and volume
–
Action all markdowns on site
Action all markdowns on site
–
Liaise with suppliers to ensure all orders are fulfilled, there are no
shortages/partials and the business fulfilment strategy is optimised for
maximum time and cost efficiencies
Liaise with suppliers to ensure all orders are fulfilled, there are no
shortages/partials and the business fulfilment strategy is optimised for
maximum time and cost efficiencies
This
position requires an applicant with skills in
position requires an applicant with skills in
–
Analytical thinking: Ability to analyse, investigate and interpret financial
data and information.
Analytical thinking: Ability to analyse, investigate and interpret financial
data and information.
–
Quick to build industry specific insights, particularly when it comes to Social
Media and Digital innovation
Quick to build industry specific insights, particularly when it comes to Social
Media and Digital innovation
–
Experienced in creating and developing marketing materials
Experienced in creating and developing marketing materials
–
Able to conduct desk research, analyse information and clearly communicate and
present the findings in a clear and concise manner.
Able to conduct desk research, analyse information and clearly communicate and
present the findings in a clear and concise manner.
–
Can communicate effectively
Can communicate effectively
–
Passionate about quality design & products
Passionate about quality design & products
–
Marketing Degree preferred
Marketing Degree preferred
–
Relevant cross-functional experience (marketing, digital agency, advertising,
project management)
Relevant cross-functional experience (marketing, digital agency, advertising,
project management)
–
Understanding of retail environment with global ability
Understanding of retail environment with global ability
–
Luxury retail experience is preferred
Luxury retail experience is preferred
–
Significant working knowledge in Social Media management, ideally in retail
Significant working knowledge in Social Media management, ideally in retail
Please
note, only those applicants with relevant industry experience will be contacted
in relation to their application.
note, only those applicants with relevant industry experience will be contacted
in relation to their application.
To
apply click APPLY NOW and attach a Word resume and your application will be
directed to Nicole Houldey Job Number:
apply click APPLY NOW and attach a Word resume and your application will be
directed to Nicole Houldey Job Number:
For
further opportunities please see our website www.scarlettrecruitment.com.au
further opportunities please see our website www.scarlettrecruitment.com.au
S P E C I A L I S E D
F A S H I O N R E C R U I T E R S
M A N U F A C T U R I N G . W H O L E S A L E . R E T A I L . A D M I N
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T. + 6 1 2 8 2 2 3 5 3 3 3 (Sydney)
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F A S H I O N R E C R U I T E R S
M A N U F A C T U R I N G . W H O L E S A L E . R E T A I L . A D M I N
w w w . s c a r l e t t r e c r u i t m e n t . c o m . a u
T. + 6 1 2 8 2 2 3 5 3 3 3 (Sydney)
T. + 6 1 3 9 8 2 3 5 8 0 6 (Melbourne)
