Many Webmasters work very hard in order to drive traffic to their websites, but it seems that the harder they work, the more traffic elude them. The reason is very simple. THEY DEVOTE THEIR ATTENTIONS in the wrong directions.
Why is it that Webmasters will acquire the “private label rights” to set of articles and anxiously publish them to their site without so much as even changing the titles?
Or worse yet they will visit one of the “article directories” like ezinearticles.com, then proceed to fill up their site with all of their ‘competitors’ articles, thus driving traffic to THEM and making THEM money!
When you think about it this doesn’t make a whole lot of sense, does it?
Now by all means, there is absolutely nothing wrong with publishing someone else’s article because you like it or feel it will benefit your readers…
…And there is certainly no harm publish a product owner’s content if you are using it to promote one of their products as an affiliate, or posting a video that earn you some dollars per click, or Google Adsense, etc…
No, what I’m referring to is when the ENTIRE “meat” of your site centers around “other peoples” content instead of “your” content, with YOUR name and resources box attached at the bottom-NOT someone else’s!
Look, regardless of the “niche” you market to, if you want to generate a SERIOUS passive income from multiple revenue sources, then you MUST build quality websites providing LOTS and LOTS of UNIQUE contents!
You have no doubt heard that “content is king” – BUT – there is a little more to it than just slapping up bunch of “off-the-shelf” articles that are already being published on every other site out there…
Truth be told: “Building professional, information-rich website centered around YOU OWN exclusive content is TRULY KING!”
If you have been online for any length of time then you realize this to be FACT, especially with the high expectations of the “Web 2.0” generation we are marketing in- and most especially if you want your site to be successful.
In fact, by building exclusive “content-based” websites you will
• Boost your search engine rank and listing
• Attract swarms of free, “targeted” traffic
• Generate loyal and repeat website visitors
• Build your online credibility and trust
• Hold your visitors’ attention longer
• Ultimately make more money
With so many benefits to publishing their own unique and exclusive content, why is it that more and more webmasters are totally missing the boat?
I have come up with three possible scenarios why this mistake is being made by hopeful Webmasters all over the web:
1. They don’t know how to write their own articles
2. They don’t have time to write their own articles
3. They don’t have the money to outsource the work
If you are not publishing your own unique content, then I would be willing to bet you fall into one of the above categories.
You can see the benefits; you just don’t have the knowledge, time and/or money. If you think that description fits you, then I have great news for you.
Creating Your Own UNIQUE ‘Content” I Now One Of The EASIEST Things You Can Do…
With the number of people out there offering “private label right” (PLR) articles you can stamp your name on, edit as you wish and call your own, it is never been easier to create highly unique website content.
The trick, however, is in “editing” the PLR articles – and this is where most Webmasters drop the ball.
Instead of using PLR content as their starting point or their “idea” and modifying slightly from there, they slap the article up “as-is” then wonder why their paycheques are so pitiful.
Remember: You will ALWAYS get out of something EXACTLY what you are willing to put into it.
And the sad part is, taking a set of PLR articles and making them unique is really not that hard to do – IF you have a proven “formula” to follow – and that is where I come in…
Step 1: Change the Title/Headline
This is an easy, yet CRUCIAL step towards making your PLR articles unique, and it is something you will want to do, specifically because everyone else is most likely going to be using the same headline and you want yours to be different.
Use any creativity you can to change it into your own words. For example, you could take the following title:
“Tips To Increase Ranking and Website Traffic”
…and quickly change it to:
“Increase Your Page Rank And Traffic In 5 Easy Steps”
Or how about…
“5 Simple Steps To Increasing Your Page Rank and EXPLODING Your Traffic”
Notice how I started with the “idea”, took the general “parts” of the title, then modified into a KILLER headline?…
Step 2: Reword/Rework The Content
Using the same basic principle in the previous step above, rework your articles to make them natural flowing and easy to read, thus “engaging” your readers.
Do a spelling and grammar check, reword the content, turn statement into questions, change it up and make it different – just don’t make it “too wordy” and get to the point.
Basically, just sound like yourself. Or in other words, reword it like you would say it, make it flow together and “connect the dots” so to speak.
One technique to get PLR articles modified and published quickly is to “wrap” the content, meaning add your own “opening and closing Paragraphs” which may be no more than a keyword rich summary the search engines LOVE!
At this point you can literally go ahead and publish your content, feeling safe that it is “original” enough for the engines. BUT, if you want your articles to be loved by readers, then leave this final step…
Step 3: Make The Articles Interesting, Helpful and Yours
At this point you want to elaborate on your articles by adding your own experiences, including links to helpful “related” information, mixing in sections from other “related PLR articles, using content you have together from your own research, etc.
The goal here is really focus on turning the article into your own unique creation by adding a touch of your personality.
Instantly And Automatically Generate Unique Web Pages, While You Are Creating Exclusive Content…
As earlier stated, the search engines are found of unique contents, meaning if your web pages are different than everyone else’s, you will attract MORE free traffic to your sites.
The greatest benefits of building your sites with “private label” articles is that you can modify them in any creative way you would like, making them as unique as possible.
It is not hard to do, but modifying articles does require an investment of time and effort on your part…
Wouldn’t it be nice if you could instantly and automatically generate unique content for all your web pages and start getting some free traffic now, while you are taking the time to rewrite your articles?
Well now you can – with zero extra effort – by using a brand new special feature called “random snippet” that is built-into ContentBuilderPro V1.5.
With this nifty tool, you can easily make all your web pages completely different than everyone else’s – even if you are using the exact same articles!
What is a “Snippet”?
A “snippet” is a small section taken from an article with a typical length anywhere from 100 to 400 characters.
A “standard” snippet is taken from the front of an article, so basically just the first few sentences are used. These are generally used on article directories and do not have much of a benefit in terms of unit content.
A “random” snippet is taken from anywhere in the article – normally from somewhere in the middle.
How does this benefit you?
By using random snippets, you can fill a section of each one of your web pages with content taken from the articles used to build your site…
Therefore, each web page of your site contains the “main articles” for that page, plus a set of randomly selected snippets from your other articles…
Since the snippets are “randomly selected”, the odds of anyone else having the same web pages as yours, even if they are using the same content, is practically none.
While this isn’t meant to replace modifying your PLR articles, it is an excellent solution that can maximize your search engine traffic nonetheless!
Due to the importance of traffic to your online business, attention be paid to every details that are required to drive traffic to your website because that is the only on why you will consider yourself as still be in business.
