Organization: Cycle Toronto
Location: Toronto, Ontario
About us:
Cycle Toronto is a member-supported non-p
rofit organization that advocates for
a healthy, safe, cycling-friendly city for all. We value the power of
grassroots community organizing to effect change and are passionate about
increasing the number of people biking safely, confidently and knowledgeably.
We engage cyclists and non-cyclists in our work and pursue evidence-based
transportation solutions that make cycling a viable option for all
Torontonians. Recent advocacy successes include bike lanes on Richmond St,
Adelaide St and Bloor St and doubling the amount the City of Toronto spends on
cycling infrastructure to $16 million per year.
Employment Opportunity: Communications & Campaigns Manager
Did you dig our Bloor Loves Bikes campaign? Do you want to be the architect of
the next big wave to shake up our transportation system? Cycle Toronto is
searching for a creative, collaborative, entrepreneurial Communications &
Campaigns Manager to help grow our organization.
Roles & Responsibilities:
Communications (60%)
• Help to increase brand recognition and maintain brand consistency for Cycle
Toronto and our programs
• Create compelling graphic and web design materials for campaigns, programs,
and events, ensuring engaging and accurate messaging
• Lead the strategy, production and distribution of new
communications/promotional pieces (e.g.,graphics/print materials, promotional
messaging, presentations, infographics, merchandise) for campaigns, programs
and membership
• Work with web developers to provide regular updates to Cycle Toronto web
applications
• Generate content for and maintain our website, database, Ring & Post
e-newsletter, social media applications and online profiles
• Produce presentation materials including slide decks, partnership packages,
and set value of Cycle Toronto’s communications assets (promotions, services)
• Work with Executive Director to manage communications deliverables for our
partners to ensure their delivery: track and deliver online mailings, web
content, and social media promotions
• Develop media releases and Action Alerts related to priority advocacy
campaigns
• Work with the Executive Director on public policy and government relations –
representing Cycle Toronto at relevant meetings and consultations.
• Evaluate and maintain up-to-date records of media coverage, web analytics,
events attended, and other items.
Campaign Management (40%)
• Develop and implement Cycle Toronto advocacy and education campaigns
• Organize and attend Cycle Toronto campaign meetings and ensure excellent
communications between campaign team members
• Utilize grassroots planning and organizing tools to ensure success
• Develop and maintain relationships and builds alliances with community,
business and other relevant stakeholders
• Understanding of how to trigger the media cycle on advocacy issues
• Develop innovative and strong evidence-based materials and determine the best
methods for distribution
• Organize part-time and volunteer canvassers to extend Campaign Manager’s
impact
• Blend campaign and fundraising focus to increase donor revenue
Our candidate should have demonstrated experience with the following:
• A post-secondary degree in communications, marketing, political or social
sciences, or a related field, and 2-4 years of professional experience in:
communications, political and or grassroots campaign management
• Proficiency leading graphic campaigns and/or using Adobe Design Suite
(InDesign, Photoshop, Illustrator) and HTML. Experience with Drupal and CiviCRM
are assets.
• Background/interest in community/city building, politics, transportation, and
grassroots advocacy
• Project management
• Strong understanding of social marketing and advocacy campaigns
• Canvassing residents and businesses on a campaign or local issue
• Engaging with a broad spectrum of stakeholders of diverse interests and
backgrounds in an inclusive environment
• Recruiting and leading a team of staff and/or volunteers is a strong asset
• Sound judgement on when to keep people informed and solving problems
creatively
• Ability to prioritize projects under competing deadlines
• Developing vibrant communications materials and website management
• Producing compelling oral and written communications
• Rides a bicycle
Terms of Employment:
Full time employment contract. 3 month probationary period. 40 hours per week
starting in mid September. $40,000 – $45,000 per year (pro rated) commensurate
with experience, with competitive vacation and benefits package. Successful
applicant must be a member of Cycle Toronto. Reports to Executive Director.
Application Procedure:
Please submit a letter of interest, a detailed resume, one writing sample and
one design sample of your work in one package by Monday August 15 at 4:00pm to:
keagan@cycleto.ca
with the following subject line: Communications & Campaigns Manager.
Cycle Toronto values diversity and we are an equal opportunity employer. We
thank all applicants for their interest but only those selected for an
interview will be contacted.