Channel Zero ,Marketing Coordinator Jobs in Canada

CAREER OPPORTUNITY
Marketing Coordinator
(Six-month contract)

Channel Zero
is looking for a full-time Marketing Coo

rdinator to join its dynamic marketing
team for a six-month contract at its Toronto office. The successful candidate
will report to the Marketing Manager.

Working
under the direction of the Marketing Manager, and closely with various
departments in the organization, the Marketing Coordinator will be the primary
liaison for the following areas of the marketing plan, and the primary point of
contact to the public.

The primary
areas of focus of this role are as follows:

  • Social
    Media
  • Viewer
    Relations
  • CH-CHing!
    Loyalty Program

Key
Responsibilities:

  • Social
    Media/Viewer Relations
    • Act as
      primary moderator and content creator for CHCH (in conjunction with CHCH
      News) and other Channel Zero brands in the social media space (FB,
      Twitter, Instagram)
    • Be the
      voice of the brand: moderate and respond to viewer comments and inquiries
      via social media platforms, voicemail and email – reach out to
      appropriate departments for input in developing responses to specific
      inquiries (e.g. Programming, News)
    • Proactively
      seek out, recommend and implement social media best practices
    • Create
      effective and engaging content that will increase social media metrics
    • Maintain
      look and feel of brand pages
    • Strategically
      plan and schedule promotion of core promotables in line with the overall
      brand marketing plan
    • Maintain
      and develop online FAQs
    • Respond
      to and fulfill donation requests
  • CH-CHing!
    Loyalty Program
    – work closely with the Marketing Manager,
    Program Developer, Sales and Creative Services to develop Rewards
    catalogue, promotional elements and FAQs
    • Maintain
      program branding, values and key messaging across all CH-CHing! touch
      points
    • Liaise
      with Sales Reps on the implementation of rewards; provide counsel on
      reward structure
    • Liaise
      with Program Developer on redemption, fulfillment and communication to
      members
    • Package
      and ship CH-CHing! rewards on a weekly basis or as needed
    • Write
      and deploy monthly CH-CHing! newsletter
    • Write
      weekly Creative Brief for new reward elements; coordinate asset delivery
      between reward partners/Sales team and Creative Services, review and
      approve creative
    • Upload
      new rewards; maintain catalogue on a timely basis
    • Update
      Partner page and Winner’s Circle
    • Provide
      weekly segment notes for Morning Live with featured rewards and key
      program messaging
    • Track
      and deliver promotional commitments for CH-CHing! reward partners; work
      with Traffic on promo rotation
    • Track
      premium inventory for CH-CHing!

  • Other
    • As
      assigned

Required
Skills & Qualifications:

  • 1-3
    years’ experience in a similar role
  • Social
    Media guru; activist and ambassador (understanding of algorithms a key
    asset)
  • Creative
    and promotional copywriter who and can actively engage the public
  • Enthusiastic,
    self-motivated, quick learner
  • Strong
    attention to detail, spelling and grammar
  • Excellent
    communication and interpersonal skills
  • Keeps
    manager well informed of all assignments, deliverables, issues and
    challenges
  • Ability
    to multi-task, prioritize, and meet tight deadlines in fast-paced
    environment
  • Ability
    to work independently, and collaboratively as part of a team
  • Post-secondary
    education preferred, with a marketing degree or
    equivalent       

 Application Deadline: 
Monday May 11, 2015

 Quoting ref#  MC-2015-04
in the subject line, please send résumé and covering letter stating salary
expectations to: 
careers@chz.com (no phone calls
please).  Selected applicants will be contacted to arrange for interviews
and skills testing.

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