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Tag: communication strategies

Public relations professionals analyzing communication data, audience research, and media monitoring strategies in a modern digital workspace.
  • Education

How Public Relations Research Improves Communication Strategies

Favour Ibe Kalu2 months ago2 months ago015 mins

Public Relations (PR) is anything but just press releases and answering press questions. The bottom line is that good public…

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Image showing differences Between Public Relations, Advertising, and Marketing
  • Education

Differences between Public Relations, Advertising, and Marketing

Favour Ibe Kalu2 months ago2 months ago016 mins

With the competitive business world in today’s time, it is pertinent to communicate strategically to create trust, attract customers, and…

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media writing: audience-centered communication showing formal and informal audience engagement in mass communication
  • Education
  • News

Writing for Different Audiences: Adapting Language in Mass Communication

Favour Ibe Kalu4 months ago4 months ago014 mins

Communication can never be a one-size-fits-all solution. This is because in media writing, the language used to address various audiences…

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