Old
Mutual Life Assurance Company (Malawi) Limited, a leading Life Assurance and
Employee Benefits Company is looking to recruit a highly dynamic, motivated and
competent personnel.
Applications are therefore invited to fill the position of Digital Marketing
& Media Consultant, tenable in Blantyre. The successful candidates
will report directly to the Marketing & Corporate Affairs Executive.
Mutual Life Assurance Company (Malawi) Limited, a leading Life Assurance and
Employee Benefits Company is looking to recruit a highly dynamic, motivated and
competent personnel.
Applications are therefore invited to fill the position of Digital Marketing
& Media Consultant, tenable in Blantyre. The successful candidates
will report directly to the Marketing & Corporate Affairs Executive.
Key
Responsibilities
Responsibilities
·
Serves as
a resource and Digital Marketing concept generator to the Marketing Executive.
Serves as
a resource and Digital Marketing concept generator to the Marketing Executive.
·
Devising
strategies to drive online traffic to the company website.
Devising
strategies to drive online traffic to the company website.
·
Tracking
conversion rates and making improvements to the website.
Tracking
conversion rates and making improvements to the website.
·
Planning
digital marketing campaigns, including web, email, social media and display
advertising.
Planning
digital marketing campaigns, including web, email, social media and display
advertising.
·
Measure
and report performance of all digital marketing campaigns, and assess against
goals.
Measure
and report performance of all digital marketing campaigns, and assess against
goals.
·
Utilize
strong analytical ability to evaluate end-to-end customer experience across
multiple channels and customer touch points.
Utilize
strong analytical ability to evaluate end-to-end customer experience across
multiple channels and customer touch points.
·
Maintaining
Old Mutual social media presence across all digital channels.
Maintaining
Old Mutual social media presence across all digital channels.
·
Assists
and supports other duties in the marketing department.
Assists
and supports other duties in the marketing department.
The
Person
Person
·
Must
have a first degree
Must
have a first degree
·
Qualified
member of CIM or equivalent.
Qualified
member of CIM or equivalent.
·
Proven
work experience in Digital marketing.
Proven
work experience in Digital marketing.
Special
Attributes
Attributes
·
Highly
creative with experience in identifying target audiences and devising digital
campaigns that engage, inform and motivate.
Highly
creative with experience in identifying target audiences and devising digital
campaigns that engage, inform and motivate.
·
Solid
knowledge of website analytics tools e.g. Google Analytics.
Solid
knowledge of website analytics tools e.g. Google Analytics.
·
Strong
analytical skills and data-driven thinking.
Strong
analytical skills and data-driven thinking.
If you
feel that, you have the necessary skills for this role please submit your
application and updated CV not later than noon on Wednesday 20th September
feel that, you have the necessary skills for this role please submit your
application and updated CV not later than noon on Wednesday 20th September
The Human
Resources Manager,
Resources Manager,
Old
Mutual,
Mutual,
P. O. Box
393,
393,
Blantyre.
