Custom Role based pricing can help expand your customer base, strengthen loyalty and boost profitability. With our plugin, you can hide prices for specific user roles or non-logged in visitors as well as customize the Add to Cart button with text instead. Create price rules at either the product or category levels, increasing or decreasing regular prices by an amount or percentage, and displaying these prices to specific user roles on the front end.
Product Pricing
Role based pricing for WooCommerce can be an effective way to tailor prices to various customer groups and drive revenue growth by offering discounts to wholesale or VIP customers. Paid Member Subscriptions offers numerous configuration options for role-based pricing rules at product or category level as well as custom error messages and product prices being hidden for non-logged in users.
The Product Pricing tab in Paid Member Subscriptions’ admin enables you to set a different price for each user role. Simply choose their role from the drop-down menu and apply either a price discount or percentage amount; additionally you have the option of including or excluding certain roles (for instance if only offering discounts to B2B customers, select “Exclude Roles”.)
This plugin enables you to easily create a customized rules table and assign priority to each rule you create, giving you control of which should be prioritized when an ad hoc price is applied to a product. Furthermore, customized front-end registration forms make adding users in specific roles even simpler for businesses offering exclusive pricing and deals for business customers.
Subscription Pricing
Role-Based Pricing for WooCommerce provides an impressive set of tools for tailoring prices and offering discounts based on user roles. Create rules to limit price amounts or order quantities for different roles on the front end, or enable wholesale customers to negotiate prices for increased sales and customer loyalty.
Apply these rules en masse or by product category, or add individual variations with custom pricing to make their pricing unique. Each rule can either increase or decrease regular prices by a set amount or percentage; additionally you can hide prices entirely for specific user roles while replacing them with text or an add to cart button instead of setting their original prices.
Discounts
Role-based pricing can help your business expand by targeting B2B customers, strengthening customer loyalty among retail customers or rewarding members of a loyalty program. It allows you to customize various pricing rules based on user roles such as wholesale buyers or VIPs for optimal success.
The plugin also allows for the creation of global percentage discounts that can be applied across your entire store, or restricted to specific categories. These discounts can either be displayed as discounts or absolute prices; additionally, minimum and maximum price rules can also be set, while specific user roles can be excluded from those rules for greater control when applying discounts exclusively to certain users.
Create a role-based pricing rule using WordPress admin panel by providing its name and description, selecting products/categories/date range to apply the rule, as well as customizing how the rule displays on product page (including hiding prices or adding cart button).
Once you have created a role-based pricing rule, it will need to be assigned to subscription plans. You can do this either through Users settings for each user role or the Product Edit page’s Role-Based Pricing tab.
Minimum Order Quantities
Rise your sales with an effective pricing strategy tailored to the needs of different customer groups. The woocommerce role based pricing extension empowers you to set individual customer and user roles prices according to individual customers or role requirements such as B2B, Wholesale, Retail or VIP status.
A rule-based approach makes changing prices bulk-wise simple: either select fixed price changes; increase/discount price by percentage; hide add-to-cart button with custom text/link replacement or decide whether prices should be shown even to non-logged in users.
Your customers can be assigned specific roles that enable you to tailor product pricing and quantity rules according to individual product or category level rules for greater flexibility. In addition, you can set limits on the maximum number of items customers can place into their cart at one time before displaying a customizable warning if they attempt to surpass these boundaries.
Conclusion
Custom Role Based Pricing for WooCommerce gives you the flexibility to create targeted pricing strategies that meet the needs of different customer groups—whether you’re selling to B2B buyers, VIP customers, or retail shoppers.
From hiding prices and adjusting discounts to setting minimum order quantities and customizing front-end messages, this tool lets you control how pricing appears and functions for each user role.
The result? A smoother shopping experience, stronger customer relationships, and increased sales, all while keeping your pricing dynamic and adaptable to your business goals.
