Job
description
Job Vacancy: Head of Communications and
Digital Mobilization
Location: Toronto or Montreal
Reports to: Deputy Program Director
Closing date
for applicants:
May 25, 2016
Greenpeace Canada is
an independ
ently funded, nonprofit organization that works to protect the environment
and implement the solutions that are essential for a green and peaceful future.
We’re seeking a
proven bilingual leader to become our Head of Communications and Digital
Mobilization. The ideal candidate will be prepared to build a vision of how our
public communications and engagement can continue to raise the profile of the
issues we work on, inspire people, and provoke positive change. They will also
have experience identifying and reacting to media and digital opportunities,
using data to drive decision-making, and a passion for telling great stories.
Bob Hunter, the
first President of Greenpeace, and a journalist and intellectual, coined the
phrase “mind bombs” to refer to the use of powerful media to spark
ideas and transform minds, eventually shifting our collective society. Creative
communication, integrating the latest technologies, mediums and trends, has
been an essential part of Greenpeace’s impact. Now the world is facing its
greatest ever threat: climate change. It has never been more important to
communicate bigger and bolder, and bring people together.
In the role of Head
of Communications and Digital Mobilization you will be contributing to a
dynamic global movement that is making real change happen. The historic outcome
of the Paris climate talks, the Keystone XL pipeline cancellation, and the cap
on Alberta tar sands emissions: all of these promising developments in the
fight against climate change were thanks to movements of inspired and dedicated
people, advocating and campaigning at many levels these past years. You’ll be
joining a passionate team spread out across Canada with offices in Montreal,
Toronto, Edmonton and Vancouver, and be part of a global organization that has
over 40 years of experience in advocacy, activism and creative communications.
Join us!
MAJOR
RESPONSIBILITIES:
- Planning,
implementing and evaluating the national communications and digital
mobilization program, including strategies, budgets, objectives and
milestones - Providing
vision and leadership for a dynamic program within GPC that is continuing
to change and develop. - Recruiting,
managing and motivating team members as well as establishing objectives
and work-plans for staff in the unit. - Overseeing
communications on all GPC channels including the website and social media
to ensure quality and consistency of all GPC communications products
including press releases, press statements, reports, photo, video, audio,
supporter communications, and digital content. - Implementing
efficient and effective approvals process for communications products
while ensuring strong communications principles are incorporated into
project planning across the organization. - Ensuring
rigorous risk assessment as relates to communications and public relations
for GPC. - Developing
effective evaluation and reporting mechanisms for all aspects of
communications and digital mobilization, including the development and
reporting of key performance indicators. - Ensuring
delivery of fundraising goals included as part of the digital mobilization
program. - Supporting
the implementation of the project model, including participating in the
set-up and oversight of project teams and providing ongoing support to
project leaders and other project team members. - Representing
GPC in dealings with other national and regional offices (NROs) and
Greenpeace International. Building and maintaining relationships with
other NGOs, grassroots groups, and individuals as related to the
communications and digital mobilization program.
Required
skills and experience:
- proven
experience leading, directing, managing and motivating a diverse team of
staff in the areas of communication and digital mobilization; - previous
experience in a position which required highly tuned analytical and
judgment skills; - experience
developing, planning, implementing, and evaluating communications and
digital mobilization strategies that advance organizational goals; - superior
organizational, administrative and time management skills; - previous
experience leading communication work including campaign and crisis
communications; - proven
ability to thrive in a highly charged environment in constant evolution; - experience
preparing, monitoring and controlling budget expenditures; - significant
interpersonal and networking skills both verbally and written; - knowledge
of digital mobilization trends and tools; - a
demonstrated commitment to environmental and social justice issues
including activism; - the
ability to communicate effectively in both English and French is
essential; - knowledge
and understanding of Greenpeace’s overall goals; - excellent
oral and written communication skills including public speaking and
presentation skills, as well as strong active listening skills;
You will work with
colleagues in Canada and around the world and you must be able to travel,
including internationally. The ability to work weekends and evenings is
sometimes required.
Candidates should
understand and support the Greenpeace campaign tactics, including the use of
peaceful civil disobedience. All applicants must be legally entitled to work in
Canada.
Greenpeace Canada
embraces equity and diversity and is committed to a workplace that is enriched
by the people, needs and desires of Canada’s diverse community. We thank all
applicants, but only those invited for interviews will be contacted.
Please
circulate widely / Aussi disponsible en français