Communication
involves four basic elements:
involves four basic elements:
1 Source/sender/initiator, or communicator, e.g. an
individual using symbolic code such as writing, speech, or an institutionalised
person such as a researcher working in a research organisation. The sender is
referred to as the encoder who translates an idea into a form that has meaning
for both the sender and receiver.
individual using symbolic code such as writing, speech, or an institutionalised
person such as a researcher working in a research organisation. The sender is
referred to as the encoder who translates an idea into a form that has meaning
for both the sender and receiver.
2 Message/Idea (symbolic code in writing or speech) which has
eventual meaning for both the sender and the receiver.
eventual meaning for both the sender and the receiver.
3 Channel or
medium of communication e.g. sound waves.
medium of communication e.g. sound waves.
4 Receiver
who is called the decoder.
who is called the decoder.
To
be effective, the communication process provides for feedback or response. An
“effect” is expected when the message is accepted and utilised by the
client/patient. Noise affects communication. It is any distraction or
interference between the source and the audience. Noise is anything that makes
the intended signal difficult to decode accurately. An interruption,
obstruction or a distraction constitutes a competing stimulus, called noise.
be effective, the communication process provides for feedback or response. An
“effect” is expected when the message is accepted and utilised by the
client/patient. Noise affects communication. It is any distraction or
interference between the source and the audience. Noise is anything that makes
the intended signal difficult to decode accurately. An interruption,
obstruction or a distraction constitutes a competing stimulus, called noise.
