Viral marketing is the way to go. Writing viral ebook that get passed around. Writing viral ebook is noting new, but it is still a great way to get newsletter noticed.
There are a few methods you can use when creating viral ebooks. You can either create them as free product, or charge for them or give people the reprint rights to the product so they in turn can give your product away while making some money in the process.
I prefer the reprint right route. The key here is, once the momentum of the first book wears out; write another and another and another. All in the same method, all with reprint rights and all with your newsletter subscribe form plastered in them.
The goal really is not to make money from the sales of the ebook, it is to get more subscribers.
So again, find a group of publishers in your markets, let them know you created a new ebook with sales letter that they can use and tell them they can have the book for free and that they can either sell the book or the book and the reprint rights to their customers. This is easy money for them and more subscribers for you.
Doing audio interviews with experts in your field also is a great idea to get more subscribers. I am not going to get into how to create audio products here. That is an entirely new topic of its own, but interviewing experts over the phone and recording it on MP3 will get your newsletter splashed all over the Internet, especially in fields other than internet marketing where people don’t expect to get this much quality information for free.
When you take marketing tactics from the Internet Marketing field and apply them into other niche markets where they have never seen before, you will get noticed more. Everything has been done in the Internet Marketing field, we are all immune to even the most brilliant marketing tactics as we see them almost everyday, but other niche markets eat these things up.
Creating audio interviews isn’t hard at all equipment wise and finding experts to interview is a piece of cake.
Do you know you can find experts in any field almost instantly? Well most FAQ pages at FAQS.Org/faq/ have who it is written by and email address for them. These guys are obviously knowledgeable in their fields, and they would make great to interview.
Tell them you want to interview them because you have read information they have written and it was great and you think your subscribers would appreciate the information.
Most will do this without charging you a cent if they outside the marketing field. They will just get a thrill out of being interviewed.
Once you have these interviews, tell all the publishers who you have been in contact with recently that you have this great set of mp3’s just completed and they want to offer them for free to their lists.
Set up a section on your website with the download link to these mp3s and also put a subscribe form near them for you newsletter and you will be surprised how many people will sign up after they listen to your mp3s.
Don’t make it so these people have to sign up for your newsletter before they get the mp3s.
