But two of your best bets are neon signs and LED lights. These lighting options have unique benefits and problems to offer. We’ll discuss neon signs and LED lights side by side, looking at what each has to offer so you can decide which to choose for your business.
Neon Signs and LED Lights: Where They Differ
How these lights function and appear are worlds apart. Neon signs create the iconic light they are known for by using glass tubes filled with neon gas, and when that gas is electrified with energy, it creates its glow. The glass tube is bent into whichever shape it is needed.
On the other hand, LED (light-emitting diodes) operate using semiconductor technology and emit light when a flow of electric current crosses through them. While neon signs create a nostalgic atmosphere, they aren’t nearly as powerful or efficient as LED signs.
The Classic Appeal of Neon Signs
When most people think of a neon sign, they probably conclude that it’s a sign that only works for promoting nightclubs, bars, or casinos. Many people associate them with different kinds of places, especially with pleasure, and to an extent, this is accurate. One of the bigger draws is that a neon sign creates an exceedingly inviting atmosphere that people are simply drawn to.
The biggest advantage of neon is the atmosphere it creates. Very few other sign types create the same warm character in a home or business that neon can. While that might not be a concern to someone who’s ordering an LED sign for their dentist’s office, business owners in the retro/vintage furniture, food, or clothes industry can create a kind of laid-back feel by adding some neon signs. There are a variety of signs you can customize to suit a specific business. These can come in the form of business logos or a famous quote from a movie, depending on the sign you want.
Nevertheless, there are some drawbacks. Neon signs are delicate and are quite expensive to fix if damaged. They also use a lot of electric power, making them less energy efficient in the long run. However, if your business is looking for something that stands out and is visually impressive, a neon sign is the way to go. It can also add a certain style and trendiness to your business. There are plenty of companies, like Yellowpop, that can make a custom neon sign for you.
The Efficiency and Versatility of LED Lights
They say neon signs have character, but LED lights offer certain benefits that make them difficult to pass up. LED lights are energy efficient as they consume significantly less power than their neon counterparts and can still light up brilliantly and vividly. They also have a longer lifespan and are more feature-packed.
Another great thing about LED lights is the flexibility they offer. They come in various shapes, a wide array of colors, and different luminosities. Basically, they can fulfill whatever your lighting needs are. Whether it’s a pretty traditional storefront sign, something out of the ordinary, something artsy and exuberant, or something that requires a detailed design, LED lights can be custom-tailored for you. On top of all of that, they don’t get nearly as hot as neon lights, so that’s also a plus.
For businesses looking for flexibility, efficiency, and cost-effectiveness, you’re better off with LED lights. Most notably used for storefronts, offices, event venues, and warehouses, LED lights allow for a full spectrum of customization options and features. Beyond that, you can cover big areas with minimal power consumption, giving you an affordable and efficient way to make your business pop.
Neon Signs vs. LED Lights: Which Is More Cost-Effective?
In terms of efficiency and lifespan, LED lights are generally better. However, your LED lighting price and neon sign price can greatly vary, depending on your choice of provider. Neon signs can be costly to implement because they are easily damaged, and only experts can handle the intricate work involved in creating and installing them. In contrast, LED lights are easy to install and maintain. They are generally more affordable in the long term.
For businesses looking to save some upfront cash, think based on short-term or long-term goals. Save cash from electric bills in the long run with LED lights. If you want style and flash and you believe first impressions, overall ambiance, and character are important assets, neon signs are the way to go. They bring a certain style and sophistication to any business, and if you are in show business, this is non-negotiable.
Aesthetics: The Showdown
In terms of optics, there is no real difference in the quality of the light output between neon signs and LED lights. It all comes down to the design and message you are trying to communicate; you may be better suited with one or the other. It is important to note that neon lights are a much better fit for businesses that embody an artistic side of life, and they bring an element of charm and nostalgia.
There is also much to love about what LED lighting can do for your brand. Still, there is a lot of flexibility on both sides when it comes to modern and state-of-the-art designs. You can opt for anything, from minimalism with subtle LED lighting to bright and bold neon as large signs. This is precisely why so many offices, shops, and restaurants use these lighting options. After all, they draw better attention and keep it than other types of signs.
Which One Is Right for Your Business?
Your choice depends on your brand and business concept. Neon signs work well if you own a business that specializes in retro, vintage, or artistic activities. LED lighting is better if you want to save money without compromising on the lighting output or damaging the planet. At the end of the day, the type of sign you choose comes down to what you need for your business.
If a large, bold neon sign is going to make your business pop, or LED lights are more your jam, the choice is up to you. Choose the best lighting source that’s going to reflect your brand and image. For businesses that want a bit of both, the option is there with custom-designed neon signs that will showcase your business and brand excellently. Whichever you choose, make sure it is something that matches the style that you are looking for.
