WWF Singapore, Digital and Social Media Specialist Job Vacancy in Singapore

From its origins as a small group of committed
wildlife enthusiasts, WWF has grown into one of the world’s largest and most
respected independent conservation organizations – supported by 5 million
people and active in over 100 countries on five continents.

For our WWF Singapore office we are looking for a
qualified:

Digital and Social Media Specialist

Location: WWF office
in Singapore.

We are looking for a Digital and Social Media
Specialist to develop and execute the overall strategy for social media and
digital marketing efforts for the WWF brand in Singapore.

The role includes the development and execution of
a digital content strategy, aligned with the overall communications strategy
and messaging for the Singapore office, the management of conversations related
to WWF in the social community, the management of WWF-owned social media and
digital assets, as well as the cultivation of social media influencers for WWF.
The person will work across the various departments and support fundraising and
outreach efforts for WWF-Singapore.

Main responsibilities:

Build and maintain the content distribution
network by way of social media channels (Facebook, Twitter, Instagram,
Tumblr, etc)
Develop, create and manage content for
WWF-Singapore social media and digital channels
Manage the WWF-Singapore digital community by
monitoring, participating and mediating conversations relevant to the
WWF-brand
Monitor digital/social media trends and enhance
WWF-related content to drive engagement in the online community
Identify threats and opportunities in social
media content surrounding the WWF brand in Singapore, report to
appropriate parties;
Monitor and cultivate social media influencers
for WWF-Singapore;
Conduct keyword research including cataloging
and indexing target keyword phrases;
Optimizing tags, on our feeds, sharing sites
like YouTube/Flickr and search engines through copywriting, creative &
keyword optimization & buzz pocket mining;
Create and update daily, weekly and monthly
reports on social media and digital engagement;
Analyze global campaigns and translate
anecdotal or qualitative data into recommendations for social media
engagement;
Liaise with team members to support projects,
develop stories and clarify key messages, offer practical and creative
solutions to problems encountered;
Provide communications and public relations
support in the organisation of external activities so as to achieve WWF
Singapore targets and to strengthen the WWF brand;
Perform other duties as required.

What you need:

Required Qualifications

At least three to five years’ in advertising,
communications, media/ public relations and/or social media.
Bachelor’s degree in Marketing,
Communications, Web Development, IT or related field.

Required skills and competencies:

Proficient with Microsoft Office, possess
functional knowledge or experiences with HTMML/CSS
Good IT and digital media skills with some
marketing experience is desirable, but not essential
Attention to detail
Demonstrated creativity and documented
immersion in social media
Excellent communication skills in both written
and spoken English, additional language is a plus
Ability to produce editorial and technical
content and research
Ability to map and execute social media and
digital marketing strategy
Experience with social media analytics tools,
APIs and the ability to drive a strategy by testing and metrics
Experience sourcing and managing content
development and publishing
High level of competency in utilising new
media platforms and in-depth understanding of social media platforms,
their participants and their community dynamics
Discretion to identify threats, spams and
opportunities in user generated account
Knowledge of search engine optimisation
A hands-on team player who is able to work
independently
Preferably have a basic knowledge of
conservation and environmental sustainability issues
Adheres to WWF’s values – Knowledgeable,
Optimistic, Determined and Engaging