Communication -P2
TERMS OF
REFERENCE
Title :Communication Consultant –
Individual Contractor to support External Communication
Fee : L2 level (lump sum)
Location: Kigali, Rwanda
Start date :19th October
2015
Duration : 7 months
Reports to : Chief of Communications,
A
dvocacy and Partnerships
1.
Background
UNICEF Rwanda’s
Communication, Advocacy & Partnerships (CAP) section supports programme
areas through integrated communications comprised of Advocacy &
Partnerships, Media Relations, C4D, and Resource Mobilisation. All of which
require establishment and maintenance of strategic communications to advance
UNICEF’s programmatic goals and vision.
It is imperative to
advocate and communicate timely and clearly with our target audience – existing
donors, partners, prospective funders and the general population as a means to
manage these strategic relationships and raise/maintain increased visibility
for the continued provision of support for UNICEF’s work. Therefore, effective
documentation is a prerequisite.
The purpose of this
consultancy is to provide essential support to engage our partners effectively
and manage the development of results-based media and donor materials including
multimedia content, (social media, multi-media, publications and human interest
stories) and inform the general public, partners and donors.
The individual
contractor will also provide professional technical assistance and support for
the planning, drafting and implementation of media relations materials
including press release, media brief and news articles.
2.
Justification
There is increased
interest from the donors and media on their supported programmes and on
chidlren’s issues. An important component is the management of online media
channels, particulary the website and social media. UNICEF as the lead in the
One UN Communications Group is another area which needs considerably support
and coordination. The current strength of the team has limited capacity and
opportunites for online media and development of media materials which needs
external professional expertise – an office priority.
In light of this
context, UNICEF Rwanda is seeking the services of a Communication Consultant
for a period of six months, with a start date of 19 October 2015.
3. Key
Responsibilities/Tasks
Ø Increase
visibility of donor contribution including materials development for donor
reports and donor field missions in communication with partners
§ Human interest
stories and article
§ fact sheets;
§ communication
materials
Ø Manage, revise and
implement of social media strategy and strengthen linkage with other partners
and donors through social media channels
Ø Support the
development and implementation of prioritized innovation/T4D initiative
Ø Support the
organisation of commemorative days and key events of the country office
Ø Co-coordinate the
UNCG Communication Strategy and manage the UNCG Secretariat.
Ø Manage the UNICEF
website, photo and video database.
Ø Carry out other
tasks as needed under the supervision of the Chief of CAP
4. Reporting
The Communication
Officer will report directly to the Chief of Communication, Advocacy and
Partnerships (CAP). The position is based in Kigali, withtravel (as required)
to the programme sites.
5.
Qualifications and specialized knowledge/experience required:
- University
degree in Communication, Journalism or Public Relations. - Three
years professional work experience in communication, print/broadcast media
and online media with some experience in crisis/emergency situations
preferable. - Ability
to clearly and concisely express ideas and concepts in written and oral
form in English; specific skills in writing articles/stories for
traditional and electronic media. - Knowledge
of computer systems, internet and various office applications. - Proven
ability to work as part of a multicultural team and to exercise good
judgment under pressure. - Fluency
in English. - Knowledge
of UN and other international organizations; good understanding of world
affairs, current events and international development issues. - Experience
on One UN communication and social media strategy and implementation will
be an advantage.
6. Expected
deliverables
1-2 human interest
story/article/post developed every month (total: 7 nos.)Ø At least 1 nos. by
the 18th of Nov.
Ø At least 1 nos. by
the 18th of Dec.
Ø At least 1 nos. by
the 18th of Jan 2016.
Ø At least 1 nos. by
the 18th of Feb 2016.
Ø At least 1 nos. by
the 18th of March 2016.
Ø At least 1 nos. by
the 18th of April 2016.
Ø At least 1 nos. by
the 18th of May 2016. 4 Photo essays for a programme priority
developed. Ø Photo essay 1 by the 18th of Nov.
Ø Photo essay 2 by
the 18th of Feb.
Ø Photo essay 3 by
the 18th of April.
Ø Photo essay 4 by
the 18th of May.Advoacy factsheets for UNICEF Rwanda and its
programmes developed. Ø By 15th May 2016 Weekly/Monthly Integrated
social media plan and implemented on a daily basis Ø Monthly social media plan
to be included as part of monthly reports by 17th of every month.
Implement atleast 2 activities as part of the Innovation space/T4D plan. Ø By
30th April 2016 Visibility plan developed for atleast 2 donora
(atleast one activity implemented) Ø By 15th May 2016 8-10 meeting
minutes and implementation plan produced as part of UNCG coordination. Ø By 10th
April 2016 Photo and AV database catalogued and completed on a bi-monthly
basis. Ø 1st catalogue report by 15 Jan 2016 Monthly reports
providing information of completed assignment and analysis of online and
traditional media engagement and outreach Ø End of monthly consultancy period
i.e. 15th of every month Final Report Ø End of consultancy contract
4 Payment
schedule
Monthly payment will
be made upon submission of monthly reports/a deliverable.
5 General
conditions: procedures and logistics:
The consultant will
be provided a laptop and access to LAN for phot and video database. Desk and
workplace will be provided by UNICEF. In case of travel, UNICEF will be
responsible for all travel arrangement, all applicable DSA and vehicles upon
prior agreement of the field schedule.
For approved
in-country field trips, UNICEF will provide transportation and DSA in
accordance with relevant rules and procedures (not applicable while in Kigali).
6 Policy
both parties should be aware of:
Ø Under the
consultancy agreements, a month is defined as 21 working days, and fees are
prorated accordingly. Consultants are not paid for weekends or public holidays.
Ø Consultants are
not entitled to payment of overtime. All remuneration must be within the
contract agreement.
Ø No contract may
commence unless the contract is signed by both UNICEF and the consultant.
Ø No consultant may
travel without a signed travel authorisation prior to the commencement of the
journey to the duty station.
Ø Consultants will
not have supervisory responsibilities or authority on UNICEF budget.
Ø Consultants will
be required to sign the Health statement for consultants/Individual contractor
prior to taking up the assignment.
Ø No consultant may
travel without a signed travel authorisation prior to the commencement of the
journey to the duty station.
Qualified
individuals are requested to submit their cover letter, CV and P11 form (which
can be downloaded from: http://www.unicef.org/about/employ/files/P11.doc
, to Human Resources at: rwajobs@unicef.org by Sunday, October 11th2015,
with subject: “Communication
Consultant – Individual Contractor to support External Communication-P2 .”
You may also submit
to: Human Resources Specialist, UNICEF Rwanda, P.O. Box 381, Kigali, Rwanda.
UNICEF IS A
NON-SMOKING WORKING ENVIRONMENT.UNICEF IS COMMITTED TO GENDER BALANCE AND
DIVERSITY WITHOUT DISTINCTION AS TO RACE, SEX OR RELIGION, AND WITHOUT
DISCRIMINATION OF PERSONS WITH DISABILITIES.
