Organization: Toronto Wildlife Centre
Location: Downsview Park, North York/Toronto, Ontario, including some off-site
as needed, with an expected move to the Rouge Park in 2017
Reports to: Executive Director
Compensation: $35,000 to $40,000
In this unique and exciting role, you will combine your creative communication
and social media skills with your passion for promoting peaceful co-existence
for people and wildlife. You will join a fantastic team of staff and volunteers
committed to educating the public on wildlife issues and providing medical and
rehabilitative care to sick, injured and orphaned wildlife; with the goal of
releasing healthy animals back into the wild.
Position Summary
As a key member of team, the Communications Assistant will assist with strategy
for all communications, website, and public relations messages to consistently
articulate Toronto Wildlife Centre’s mission and take a lead role in the
centre’s social media outreach. Your Goal is to advance our position and
profile with relevant constituents, as well as drive broader awareness and
donor support. Scope includes responsibility for our varied and integrated
communications channels and ensuring adherence to our style and branding
guidelines.
Key Responsibilities
• Assist with developing and implement an integrated strategic communications
plan to our brand identity; broaden awareness of programs and mission, and
increase the visibility of our programs across key stakeholder audiences
• Assist with developing messaging for annual fundraising
• Identify fundraising challenges and emerging issues. Collaborate with staff
to recognize communications opportunities and solutions, and define and execute
appropriate strategies to support them
• Compile marketing and user statistics to inform ongoing strategy
• Assist with the development of print and web communications including social
media postings, website and blog content, newsletters, brochures, and donor
correspondence, while maintaining brand standards and enforcing style
guidelines
• Regularly and consistently post to-the-moment content on our website and
social media channels, and monitor our presence on social media channels
• Assist with updating our website and review and approve content from other
members of staff
• Assist with managing volunteer photographers, videographers and graphic
designers
• Work collaboratively with communications staff and volunteers
• Assist with other communication and fundraising tasks as needed
Requirements
• Passion for Toronto Wildlife Centre’s mission
• Strong track record as an implementer who thrives on managing a variety of
key initiatives
• Sincere commitment to work collaboratively with all constituent groups,
including staff, board members, volunteers, donors, program participants, and
other supporters
• Ability to work quickly and under tight timelines to communicate
“to-the-minute” news and funding needs
• Excellent and persuasive communicator
• Self-starter, able to work independently, and entrepreneurial; enjoys
creating and implementing new initiatives
• Advanced computer skills — i.e.; MS Office and Adobe Suite, and savvy with
current popular social media channels
• Excellent writing/editing and verbal communication skills
• Ability to work efficiently and effectively within a fast paced and dynamic
environment
• Strong attention to detail in both design and writing
Assets
• Education background in communications
• Experience in a communications role
• Education and/or experience in fundraising
• Basic photography skills an asset
• Basic understanding of SEO and web analytics
To apply: Please e-mail cover letter, résumé and references to:
hr@torontowildlifecentre.com
Attention: Shannon Brown and include “Communications Assistant” in the subject
line.
We sincerely thank all applicants; however only those selected for an interview
will be contacted. Please no inquiries.
