Marketing Coordinator – Homefinder.ca
METROLAND MEDIA
JOB TITLE: Marketing Coordinator – Homefinder.ca
BUSINESS UNIT: Digital Media Group – 44
Frid St, Hamilton, ON
Frid St, Hamilton, ON
THE COMPANY
A subsidiary of Torstar Corporation, Metroland is one
of Canada’s premier media companies. Metroland delivers up-to-the-minute vital
business and community information to millions of people across Ontario. We
have grown significantly in recent years in terms of audience and advertisers
and we’re continuing to invest heavily in developing best-in-class talent,
products and technology to accelerate our growth in the media landscape and
strengthen our connection to the community. For further information, please
visit www.metroland.com.
of Canada’s premier media companies. Metroland delivers up-to-the-minute vital
business and community information to millions of people across Ontario. We
have grown significantly in recent years in terms of audience and advertisers
and we’re continuing to invest heavily in developing best-in-class talent,
products and technology to accelerate our growth in the media landscape and
strengthen our connection to the community. For further information, please
visit www.metroland.com.
THE OPPORTUNITY
Are you looking for an exciting opportunity to start
your career in Marketing with a growing Digital Real Estate business?
Want to work with an amazing team of sales, analytics and operations
professionals? Then Homefinder.ca is the place for you! Reporting
to the Director, Real Estate, you will work collaboratively and
cross-functionally with Homefinder’s team of experts to build the Homefinder.ca
brand. This is an incredible opportunity for a someone with an education
in Marketing to start their career, leveraging their existing knowledge and
skill sets, as well as developing a breadth of expertise in the digital
industry.
your career in Marketing with a growing Digital Real Estate business?
Want to work with an amazing team of sales, analytics and operations
professionals? Then Homefinder.ca is the place for you! Reporting
to the Director, Real Estate, you will work collaboratively and
cross-functionally with Homefinder’s team of experts to build the Homefinder.ca
brand. This is an incredible opportunity for a someone with an education
in Marketing to start their career, leveraging their existing knowledge and
skill sets, as well as developing a breadth of expertise in the digital
industry.
KEY ACCOUNTABILITIES
- Create sales collaterals, from conceptual
development and messaging, through to implementation, in collaboration
with the Homefinder.ca team. - Develop expertise with AdTech, Omniture, Google
and internal back-end systems to extract and analyze data; provide reports
on clients’ campaign performance. - Coordinate takeover campaigns by obtaining client
requirements, directing the fulfillment team on creative designs, and ad
trafficking. - Provide recommendation on conversion optimization
in collaboration with the team, recommending strategies to improve conversion
rates. - Create marketing campaign design and messaging
for new site launches and new Homefinder promotions. - Coordinate with the Digital Commerce Marketing
team for acquisition campaigns to generate new subscribers. - Assist in identifying real estate and home
related content, research sources, and collaborate with the team to
integrate highly engaging content onto the site.
WHAT WE’RE LOOKING FOR
- Strong analytical skill sets.
- Working knowledge of the complete Microsoft
Office suite, with an emphasis on PowerPoint and Excel. - Strong organizational and time management skills
with the ability to prioritize multiple responsibilities. - Excellent written and verbal communication
skills. - An understanding of the digital marketing
universe, including concepts, trends and acquisition strategies. - Superior communication skills with the ability to
interface with multiple levels. - An undergraduate degree in Marketing or related
field. - Experience in a sales support, marketing,
advertising or digital media role a definite asset.
WHAT’S IN IT FOR YOU
- Opportunity to be part of an exciting company at
the cutting edge of the media industry - Work for a well-established and respected company
that is connected to your communities - Competitive compensation plan and Group RSP
- Be part of a company that is committed to
providing a healthy and safe work environment - We provide individualized career plans and
extensive ongoing development opportunities - We’ve got your health in mind; you’ll receive a
comprehensive benefits package and a generous vacation plan
If working for a highly energized, competitive team is
your ideal environment, please email your resume to jlemieux@metroland.com by
November 9, 2014.
your ideal environment, please email your resume to jlemieux@metroland.com by
November 9, 2014.
Thank you for your interest. Only those candidates
selected for an interview will be contacted
selected for an interview will be contacted
