Location:
Rwanda
Rwanda
Department:
Insights, Design and Innovation
Insights, Design and Innovation
Vacancy
Type: Full Time
Type: Full Time
Context
of the role
of the role
The
role of Junior Strategist responds to a critical business need for Girl Effect
Rwanda to deliver entertaining and informative behavioral change branded media
content.
role of Junior Strategist responds to a critical business need for Girl Effect
Rwanda to deliver entertaining and informative behavioral change branded media
content.
This
is an exciting and broad role which offers a unique opportunity to work with
and learn from a senior team of international resear
is an exciting and broad role which offers a unique opportunity to work with
and learn from a senior team of international resear
ch, gender and brand
specialists and be instrumental in guiding the creative and content strategies
of one of the biggest and most innovative branded media organizations in Rwanda.
The role requires a candidate who is flexible and collaborative, has a passion
and aptitude for creative thinking and ability to work with a broad,
multidisciplinary team.
The
role will be responsible for supporting content and brand strategy across content,
marketing and digital activities and working closely with our Insights Managers
to ensure research and gender expertise are imbued in all brand work.
role will be responsible for supporting content and brand strategy across content,
marketing and digital activities and working closely with our Insights Managers
to ensure research and gender expertise are imbued in all brand work.
Key
Responsibilities
Responsibilities
Support
the shaping and setting of content and creative briefs to ensure all of Girl
Effects work delivers to our strategic objectives and maximises the positive
impact we have on the lives of girls.
the shaping and setting of content and creative briefs to ensure all of Girl
Effects work delivers to our strategic objectives and maximises the positive
impact we have on the lives of girls.
Skills
and Experience
and Experience
- With
support from the Insights Managers, conduct secondary research and
literature reviews into gender, cultural and market research in order to
inform brand decision making. - Be
responsible for continual cultural, market and competitor analysis to
ensure Girl Effects brand and media activities chime with and stay abreast
of Rwanda culture and market place. - Support
the Digital Manager in analysing digital and social media content and
activities. - Support
the Qualitative Insights Manager and Senior. Strategy and Insights Manager
in the writing and development of research briefs to meet ongoing brand
needs. - Support
the in-house Qualitative Researchers and Qualitative Insights Manager in
analysis and dissemination of research findings and lead on the
integration of recommendations into brand and content strategy. - Review
and feed into the creation of creative content and marketing and digital
activities in order to ensure activities are in keeping with strategic
brand and behavioural change objectives. - Support
Senior Strategy and Insights Manager and Country Director in communicating
Girl Effect Rwanda’s brand strategy and activities to Girl Effect Global. - Play
a key role in embedding brand-thinking and an understanding of a brand-led
approach within the Girl Effect Rwanda team.
Skills
and Experience
and Experience
- Minimum
Undergraduate Degree or equivalent in research, brand and marketing,
communications or social sciences related fields. - Excellent
analytical and interpersonal skills with the confidence and ability to
engage with a range of senior specialists. - Excellent
written and verbal communication skills in English and Kinyarwanda. - Ability
to understand, process and play back complex topics and themes. - Curiosity
and thirst for knowledge, new ideas and ways of working. - Demonstrable
passion for creativity. - Culturally
aware and respectful – curious and sensitive about the cultures in which
we operate. - Ability
to work collaboratively and effectively in multicultural teams with
varying expertise, skills and backgrounds. - Adaptable
and resourceful – able to work in complex, unfamiliar and changing
environments. - Excellent
critical analysis and thinking skills. - A
positive and energetic self-starter – confident and proactive in
generating and leading new initiatives. - Strong
communication and organizational skills. - Commitment
to realising the potential of girls and to the vision and values of Girl
Effect.
Closing
Date: 18/06/2017
Date: 18/06/2017
Website: