Executive summary
A super store is a business
that sells different varieties of items, both edible and non edible. Our super
store shall focus on mainly non-perishable provision items that are consumed by
every class of individuals in the community. The business shall be owned by the
following shareholders namely; Angawari Harrison, Doris Welewele, Egedi
Violet, Aputu Torju, Agbroko Juliet, Egbene Okeoghene, Erivwode Victory and Ehigha
Ruth. Until further decision by
the shareholders, the ownership of the business shall be restricted to the
shareholders stated above. The day to day operations shall be taken care of by
the managing director which shall be employed by the collective decision of the
shareholders.
that sells different varieties of items, both edible and non edible. Our super
store shall focus on mainly non-perishable provision items that are consumed by
every class of individuals in the community. The business shall be owned by the
following shareholders namely; Angawari Harrison, Doris Welewele, Egedi
Violet, Aputu Torju, Agbroko Juliet, Egbene Okeoghene, Erivwode Victory and Ehigha
Ruth. Until further decision by
the shareholders, the ownership of the business shall be restricted to the
shareholders stated above. The day to day operations shall be taken care of by
the managing director which shall be employed by the collective decision of the
shareholders.
Registration of the business
Our super store shall be named Bright Alley Super Store and it shall be registered with the Corporate Affairs Commission (CAC) as a limited
liability with the above-stated name.
liability with the above-stated name.
Business description
Bright Alley Super Store shall be located at Ekiugbo – Warri Road,
Ekiugbo-Ughelli. The location of Bright
Alley Super Store was chosen based on the fact that there are no super
stores located in the area and the area is fast becoming location of choice for
many medium and high income earners which are the major target of any super
store.
Ekiugbo-Ughelli. The location of Bright
Alley Super Store was chosen based on the fact that there are no super
stores located in the area and the area is fast becoming location of choice for
many medium and high income earners which are the major target of any super
store.
Required funds
The business shall require
the sum of 8,000,000 as startup capital which shall be funded by shareholder’s
contributions. Bright Alley Super Store shall be a limited liability company in
which the ownership shall be by shares which shall be at N1 per share.
the sum of 8,000,000 as startup capital which shall be funded by shareholder’s
contributions. Bright Alley Super Store shall be a limited liability company in
which the ownership shall be by shares which shall be at N1 per share.
Objectives
The major objective of Bright Alley Super Store is
bring different quality provision items under one roof to the people of Ekiugbo
Community at a very competitive price comparable to that obtainable in most
places in Ughelli Metropolis
bring different quality provision items under one roof to the people of Ekiugbo
Community at a very competitive price comparable to that obtainable in most
places in Ughelli Metropolis
Location
Bright Alley Super Store shall be located in Ekiugbo – Warri Road, which is the
major assess road to the Ughelli Main Market from Ekiugbo. The location was
chosen on the fact that, if there is a super store in the area that is
operating at a price comparable to that obtained in the market, people will
prefer to buy all their provision items from the super store instead of
commuting to the market.
major assess road to the Ughelli Main Market from Ekiugbo. The location was
chosen on the fact that, if there is a super store in the area that is
operating at a price comparable to that obtained in the market, people will
prefer to buy all their provision items from the super store instead of
commuting to the market.
Mission/vision statement
Bright Alley Super Store: The mission of Bright
Alley Super Store is to redefine the way provision business is operated in
Ughelli metropolis, by bring a variety of provision items under one roof at a
very competitive price.
Alley Super Store is to redefine the way provision business is operated in
Ughelli metropolis, by bring a variety of provision items under one roof at a
very competitive price.
Vision Statement: Bright Alley Super Store’s
vision is becomes a family name in every part of Ekiugbo and in the future, the
entire Ughelli metropolis.
vision is becomes a family name in every part of Ekiugbo and in the future, the
entire Ughelli metropolis.
Core values
Our core value is credibility and quality customer
service.
service.
Competitive analysis
Our main competitor is the Ughelli Main Market
which is located about a kilometre away. But that will not be a very strong
competition to our super store, because people will prefer to buy from us,
since that will save them the cost of transportation for commuting to the
market. And since we have a very wide variety of provision items under one
roof, they will prefer to come over to our super store because that will mean
that they will not have to wonder for a
very long distance to get what they are looking for as it is obtainable in
Ughelli Main Market. Other smaller stores in Ekiugbo will also be competitors,
but they will not pose a big threat, since their provision stores are limited
in the number of items they are selling.
which is located about a kilometre away. But that will not be a very strong
competition to our super store, because people will prefer to buy from us,
since that will save them the cost of transportation for commuting to the
market. And since we have a very wide variety of provision items under one
roof, they will prefer to come over to our super store because that will mean
that they will not have to wonder for a
very long distance to get what they are looking for as it is obtainable in
Ughelli Main Market. Other smaller stores in Ekiugbo will also be competitors,
but they will not pose a big threat, since their provision stores are limited
in the number of items they are selling.
Management team plan
The day to day operations of the superstore shall
be on the shall be the responsibility of the managing director who shall be
employed by the decision of the shareholders, namely; Angawari Harrison, Doris Welewele,
Egedi Violet, Aputu Torju, Agbroko Juliet, Egbene Okeoghene, Erivwode Victory and Ehigha Ruth which shall be headed by the chairman
who shall be appointed by the vote of the shareholders for a period of two
years. The managing director shall be given the responsibility of recruiting
other staff that will work with him in the running of the superstore.
be on the shall be the responsibility of the managing director who shall be
employed by the decision of the shareholders, namely; Angawari Harrison, Doris Welewele,
Egedi Violet, Aputu Torju, Agbroko Juliet, Egbene Okeoghene, Erivwode Victory and Ehigha Ruth which shall be headed by the chairman
who shall be appointed by the vote of the shareholders for a period of two
years. The managing director shall be given the responsibility of recruiting
other staff that will work with him in the running of the superstore.
Target market
The target market shall be
medium and high income earners who make up about 75% of the population of
Ekiugbo community.
medium and high income earners who make up about 75% of the population of
Ekiugbo community.
Financial plan
Capital Investment
|
Capital Investment Item
|
Qty
|
Unit price (
|
Total (
|
|
New Generator
|
1
|
400,000
|
400,000
|
|
Furniture (Including shelves)
|
Set
|
30,000
|
30,000
|
|
Store (lease)
|
2 years
|
100,000
|
200,000
|
|
Refrigerator
|
1
|
70,000
|
70,000
|
|
Deep Freezer
|
1
|
90,000
|
90,000
|
|
Total
|
|
|
790,000
|
Monthly expenses
|
S/N
|
Description
|
Amount (N)
|
|
1
|
Salaries
|
80,000
|
|
2
|
Light Bills
|
2,000
|
|
3
|
Fuel
|
10,000
|
|
4
|
Miscellaneous
|
10,000
|
|
Total
|
102,000
|
|
Items for sale
Edible Items
NOTE: Items listed here are the average of different varieties each item
|
S/N
|
Items
|
Cost Price
|
Qty
|
Total
|
Selling price
|
Total income
|
|
1
|
Biscuit
|
200
|
20
|
4,000
|
250
|
5000
|
|
2
|
Bathing soaps
|
200
|
100
|
20,000
|
240
|
24000
|
|
3
|
Cooking oil
|
600
|
80
|
48,000
|
630
|
50400
|
|
4
|
Bags of rice
|
12,000
|
10
|
120,000
|
12,500
|
125000
|
|
5
|
Sardine
|
120
|
100
|
12,000
|
150
|
15000
|
|
6
|
Bags of beans
|
44,000
|
5
|
220,000
|
46,000
|
230000
|
|
7
|
Noodles
|
100
|
1,600
|
160,000
|
1,700
|
2720000
|
|
8
|
Milk
|
60
|
700
|
42,000
|
750
|
525000
|
|
9
|
Teas
|
100
|
600
|
60,000
|
650
|
390000
|
|
Subtotals
|
686,000
|
|
4,084,400
|
|||
|
Profit
|
3,398,400
|
|||||
Drinks
NOTE: Items listed here are the average of different varieties each item
|
S/N
|
Items
|
Cost Price
|
Qty
|
Total
|
Selling price
|
Total income
|
|
1
|
Yoghourts
|
100
|
60
|
6,000
|
120
|
7,200
|
|
2
|
Mineral
|
60
|
1000
|
60,000
|
70
|
70,000
|
|
3
|
Malt drinks
|
90
|
1000
|
90,000
|
95
|
95,000
|
|
4
|
Can drinks
|
100
|
1000
|
100,000
|
120
|
120,000
|
|
5
|
Wine
(Non-alcoholic) |
500
|
300
|
150,000
|
600
|
180,000
|
|
6
|
Wine (Alcoholic)
|
700
|
250
|
175,000
|
750
|
187,500
|
|
7
|
Fruit juices
|
140
|
500
|
70,000
|
160
|
80,000
|
|
Subtotals
|
651,000
|
|
739,700
|
|||
|
Profit
|
88,700
|
|||||
Revenue from sales = 3,398,400+ 88,700
=
3,487,100
3,487,100
Profit = Revenue from sale – monthly expenses
=
3,487,100 – 102,000 = 3,385,100
3,487,100 – 102,000 = 3,385,100
Source of Fund
Funds
from shareholders at the rate ofN1 per
share
from shareholders at the rate of
share
Share of Profit
50% of profit shared to shareholders
Investment
30 of the profit shall be invested in different
sectors based on shareholders’ decision
sectors based on shareholders’ decision
Company Reserve
20%
shall be left in the company account as reserved funds.
shall be left in the company account as reserved funds.
Conclusion
Super
store business is a very lucrative business in Nigeria and Ekiugbo in
particular. It is a business does not require any special expertise except for
the ability to offer quality services to customers. This is a very good
business for any aspiring entrepreneur in Nigeria.
store business is a very lucrative business in Nigeria and Ekiugbo in
particular. It is a business does not require any special expertise except for
the ability to offer quality services to customers. This is a very good
business for any aspiring entrepreneur in Nigeria.
References
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MIT Enterprise Forum. New York: Harper & Row Publishers Inc.
Rogoff,
G. (2004). Bankable business plans. Texere: Thomson Publishing
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(2004). Rule’s Book Of Business Plans For Startups: Creating A Winning
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E.(2007). Financial Planning for the Entrepreneur. New Jersey: Prentice
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