Media & Communications Advisor
Full Time
United Way of
Calgary and Area (UWCA) is the largest non-government source of funding for
human care and community support programs in the Calgary region. United Way
works with its community par
tners to build sustainable solutions for the
future, while providing services today to improve lives of people when they
need it most.
United
Way of Calgary and Area is looking for a full-time Media & Communications
Advisor to join the Marketing. Media.Communications team within United Way of
Calgary and Area. Reporting to the Manager of Brand Activation & Media, the
role of the Media & Communications Advisor is to develop and execute media
strategies, ensuring they align with departmental, organizational and industry
standards and best practices.
The Core Competency
characteristics every member of United Way is expected to possess are
Client/Customer Value Creation, Planning & Organizing, Change Management,
Innovative Outlook, Communication & Influence and Leadership
Capability.
Duties &
Responsibilities
- Develop
and execute media relations strategy - Prepare
media releases and advisories - Manage
and cultivate relationships with local media - Contribute
to Editorial Calendar and develop content for Calgary Social Voice - Develop
and execute media training sessions for staff and external partners - Act as
an on-call media contact for the organization (sharing this responsibility
with the Acting Manager of Brand Activation & Media) — respond to
interview requests from media, identifying best spokespeople to be
interviewed - Develop
key messages and sound bites for media interviews - Media
monitoring, measurement and reporting - Create
a digital repository of photos and videos
Experience
and Skills
- A
degree in communications, public relations, journalism or a related
discipline - A
leader with more than three years of experience in media (in journalism or
public relations) - Proven
experience in media and public relations - Proven
ability to manage multiple projects and meet deadlines - Strong
writing and storytelling abilities - Excellent
relationships with local media - Familiarity
with the not-for-profit sector - IABC
accreditation is an asset - People
and project management skills - Strong
proficiency in Microsoft Office, Adobe (Photoshop, InDesign, Premiere) and
SharePoint 2010/2013
For
consideration please
reply by email (in Adobe PDF or Word .doc format) no later than
12 pm on April
10, 2015
consideration please
reply by email (in Adobe PDF or Word .doc format) no later than
12 pm on April
10, 2015
Reply to: hr@calgaryunitedway.org
Subject Line: Media &
Communications Advisor
UNITED
WAY OFFERS A COMPETITIVE SALARY AND BENEFITS PACKAGE. WE ARE AN EQUAL
OPPORTUNITY EMPLOYER. Visit our website at www.calgaryunitedway.org
WAY OFFERS A COMPETITIVE SALARY AND BENEFITS PACKAGE. WE ARE AN EQUAL
OPPORTUNITY EMPLOYER. Visit our website at www.calgaryunitedway.org
We thank all applicants for their interest and
effort in applying for this position, however, only those being considered will
be contacted.
effort in applying for this position, however, only those being considered will
be contacted.