You are an excellent
communicator. Writing clear and compelling content is second nature to you. You
find yourself proofreading everything and take great pleasure in catching
typos, dangling participles, and resolving subject-verb disagreements. You know
the CP Style Guide
will not help you decide what to wear. Technology is your friend and SEO, SEM,
PPC, and HTML mean more to you than just a jumble of letters. You know
WordPress. Your well acquainted with Google Analytics. Maybe you’re a blogger.
Maybe you have a website or have helped build websites for your friends. You
love crea
ting order out of chaos and thrive juggling priorities. You do
whatever it takes to get the job done.
If this sounds like
you (and if you found the typo above), we have an opportunity for you to
consider.
The Canadian
Franchise Association (CFA), the authoritative voice for franchising in Canada,
is a national trade association serving the needs of the franchise
industry. We are seeking a Coordinator, Communications who will employ
exceptional organization skills and attention to detail in
coordinating/supporting marketing and communications projects (online and
offline). This position will also assist in creating a range of communications
content and requires excellent communications skills (both written and verbal)
with the ability to write for a variety of products (web, marketing, editorial,
etc.). The position reports to the Director, Communications.
Specific
Duties and Responsibilities: (A
detailed job description will be provided to selected candidates.)
- Assist
the Director, Communications in project coordination of ongoing website
development, including coordinating efforts of third-party vendors engaged
in CFA online projects, testing of website functionality, and enforcing
project targets and timelines - Update,
develop, maintain, and enhance web pages and other online communications
vehicles - Provide
support to website sales representative through maintenance of website
advertisers log, preparation of advertising renewal contracts, and
producing ad performance reports for website advertisers - Work
closely with the Director, Communications and Assistant Manager,
Communications to develop, execute, and evaluate an integrated marketing
plan for website marketing efforts, including SEO, SEM, social media, advertising,
media relations, etc. to produce increased web traffic and conversions - Assist
with analysis of CFA website statistics including generation of website
traffic and activity reports through analytic tools (Google Analytics,
Constant Contact, Google PPC, etc.) - Ensure
CFA member online listings are up-to-date and accurate - Assist
in development, writing, and editing of content for a range of products
including CFA websites, publications, and corporate communications - Monitor
and track media for franchising news, emerging issues, and CFA media
mentions and provide reporting, as required - Provide
day-to-day administrative support to the CFA Communications team - Attend
and assist at CFA events as required - Assist
in special projects and other tasks as assigned by the Director,
Communications
Skills
Required:
- University
graduate in communications, journalism or an equivalent combination of
education, training, and/or work experience - Excellent
organizational and administrative skills and attention to detail - Exceptional
command of English (written and spoken) - Experience
in writing for a range of communications vehicles including websites,
media releases, and editorial - Familiarity
in the WordPress content management system - 2-3
years’ experience in communications or related field - Strong
customer service and interpersonal skills, and ability to work effectively
in a team environment - Ability
to work under pressure, be flexible to change and work to timelines - Ability
to work weekends and evenings, as required - Experience
in a business association or membership-based environment would be an
asset - Ability
to speak and write French would be a significant asset
This is a full-time permanent position and includes benefits.
is located in Toronto on the Mississauga/Toronto border near Pearson
International Airport, with access by highway and public transit (Mississauga
and Toronto). Plentiful free parking.
resume and cover letter, stating salary expectations and identifying the typo
in this posting, along with two – three samples from your portfolio to:
Chan – Director, Communications – kchan@cfa.ca
phone calls, please.
for Submissions: December
15, 2014